797 - Marketing Specialist

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Requirements:

• 3+ years of experience as a Marketing Specialist.
• Experience in B2B marketing, digital advertising, or direct marketing.
• Strong knowledge of LinkedIn marketing, including company page optimization and content strategy.
• Excellent copywriting and content creation skills for professional audiences.
• Ability to manage multiple projects and work independently in a fast-paced environment.
• Familiarity with advertising networks and tech-driven marketing is a plus.
• Basic knowledge of graphic design tools is a bonus.

Responsibilities:

• Develop and execute marketing strategies to promote our advertising network and direct marketing services.
• Enhance visibility and awareness of our tech and content services across relevant audiences, and engage them to contact us with a Call to Action.
• Overhaul and manage our LinkedIn company page, ensuring it effectively showcases our brand, services, and expertise.
• Create and publish engaging LinkedIn content, including posts, articles, and promotional materials that align with our brand voice.
• Support direct marketing campaigns, including email outreach and digital promotions.
• Monitor and analyze marketing performance metrics, providing insights and recommendations for improvement.
• Collaborate with internal teams to align messaging and branding across digital platforms.