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Senior Media Buyer | E-Commerce | 100% Remote EU

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💎 Seniority level: Senior, 3-4 Years

📍 Location: Albania, Bosnia and Herzegovina, Croatia, Czech Republic, Estonia, Greece, Georgia, Kosovo, Latvia, Lithuania, Moldova, Montenegro, North Macedonia, Poland, Portugal, Romania, Slovakia, Malta, Slovenia, Serbia, Cyprus, Bulgaria, Hungary, Netherlands, the United Kingdom, South Africa, EET (UTC+2 and UTC+3)

🔍 Industry: E-Commerce

🏢 Company: Foxelli Group👥 51-100Digital MarketingE-CommerceMarketing

🗣️ Languages: English

⏳ Experience: 3-4 Years

🪄 Skills: LeadershipData AnalysisGoogle AnalyticsCross-functional Team LeadershipREST APICommunication SkillsAnalytical SkillsProblem SolvingRESTful APIsBudgetingMarketingDigital MarketingBudget managementA/B testing

Requirements:
  • Proven experience managing campaigns on platforms like Meta, Google, TikTok, with a focus on driving measurable results and optimizing for KPIs such as CPA, ROI, and conversions.
  • Expertise in analyzing campaign data and using tools like Google Analytics and Ads Managers to optimize performance and scale campaigns effectively.
  • Strong verbal and written communication skills in English, with the ability to present data, collaborate with teams, and explain strategies clearly.
  • Ability to work with creative and media teams, share best practices, and mentor junior team members to drive collective success.
  • Self-starter with a solution-oriented mindset, able to identify challenges and take quick action to resolve them.
  • Passion for staying updated on industry trends, new tools, and emerging platforms to keep campaigns cutting-edge.
  • Experience managing multiple campaigns in a fast-paced environment, consistently meeting deadlines and achieving campaign goals.
Responsibilities:
  • Develop, implement, and continuously optimize paid advertising campaigns across platforms (Meta, Google, TikTok, etc.) to drive performance and achieve business objectives.
  • Create detailed weekly and monthly performance reports, analyzing key metrics to identify trends, opportunities, and areas for improvement.
  • Leverage campaign data to scale budgets effectively, refine targeting, and enhance CPAs, conversion rates, and overall ROI.
  • Work closely with the creative team to design compelling content tailored to specific buyer personas, ensuring ads resonate with target audiences.
  • Partner with fellow media buyers to share insights, strategies, and best practices, fostering continuous improvement and innovation across the team.
  • Stay updated on industry trends, emerging platforms, and new advertising technologies to ensure campaigns remain cutting-edge and competitive.
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