Social Media Manager - Latin America

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Requirements:

• Proven experience as a Social Media Manager or similar role, ideally in a marketing or digital agency environment.
• Strong understanding of social media platforms, best practices, and trends.
• Exceptional writing and communication skills, with the ability to create engaging and creative content.
• Familiarity with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
• Ability to work independently and manage multiple projects simultaneously.
• Creative mindset with strong attention to detail and a passion for storytelling.
• Ability to analyze data and metrics to inform strategy and measure success.

Responsibilities:

• Develop and execute social media marketing strategies across all platforms including Facebook, Twitter, Instagram, LinkedIn, and TikTok.
• Create, curate, and manage engaging content that reflects the brand voice and resonates with our target audience.
• Monitor social media channels for trends and opportunities to engage with the audience, responding to comments and messages promptly.
• Analyze and report on social media performance metrics, optimizing content based on insights and trends.
• Collaborate with other teams to amplify marketing campaigns through social media.
• Stay current with social media trends, changes in algorithms, and emerging platforms to keep our strategies fresh and effective.
• Run paid social media campaigns to boost content reach and engagement.