Social Media & Content Creator Consultant

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Requirements:

• Minimum of 2 years of experience in social media management, content creation, or a related field.
• Proven track record of growing and engaging social media audiences.
• Excellent writing, editing, and communication skills.
• Proficient in social media platforms, analytics tools, and content creation tools.
• Basic knowledge of email marketing platforms such as MailChimp or Pardot.
• Basic understanding of WordPress for blog management.
• Strong organizational and multitasking skills.
• Ability to work independently and meet deadlines.
• Passionate about animal rights and plant-based living.
• Creative thinker with a keen eye for detail.
• Collaborative team player with a positive attitude.

Responsibilities:

• Develop and curate engaging daily content for social media platforms including Facebook, Instagram, Twitter, and Threads.
• Write compelling copy/script for posts and videos that align with MFA India’s mission and brand voice.
• Craft and manage monthly content calendars to ensure consistent posting and timely updates.
• Assist with basic WordPress updates and blog posts.
• Write and publish blog content that supports our mission and campaigns.
• Actively respond to comments, direct messages (DMs), and mentions to foster a positive and engaged community.
• Engage with other brands, plant-based celebrities, and influencers to build relationships and amplify our reach.
• Monitor and manage online conversations about MFA and relevant topics.
• Monitor, track, and analyze social media performance using various analytics tools.
• Create detailed weekly, monthly, and annual reports on social media metrics, trends, and campaign performance.
• Utilize insights to refine content strategy and improve engagement.
• Identify and track influencers who align with MFA’s brand values.
• Develop and maintain relationships with influencers to promote MFA’s initiatives and campaigns.
• Stay updated on social media trends, best practices, and emerging platforms.
• Develop content strategies that leverage current trends and resonate with our target audience.
• Assist in creating and managing email campaigns using MailChimp or Pardot.
• Design and write email content to engage and grow our subscriber base.