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Content Director

Posted 16 days agoViewed

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💎 Seniority level: Director, 7+ years

📍 Location: United States

💸 Salary: 100000.0 - 120000.0 USD per year

🔍 Industry: Fintech/Wealthtech

🏢 Company: Nitrogen👥 101-250💰 $155,550 about 2 years agoRisk ManagementFinanceAdviceFinTechSoftware

🗣️ Languages: English

⏳ Experience: 7+ years

Requirements:
  • 7 years or more experience in a marketing content strategy, editorial leadership, or communications role at a software company.
  • 3 or more years experience in the fintech/wealthtech industry.
  • Knowledge of SEO, content marketing best practices, and performance metrics.
  • Excellent writing, editing, and especially, storytelling skills.
  • Demonstrated experience in adapting the brand to different platforms and audiences.
  • A bias for collaboration and action.
  • Proficiency with tools such as Hubspot, WordPress, Google Analytics, Google Search Console, SEMrush, and Ahrefs.
Responsibilities:
  • Develop and execute a content strategy that aligns with company goals, industry trends, and client needs.
  • Oversee the development and implementation of brand guidelines to maintain consistency in visual and verbal identity
  • Partner with our product, digital and product marketing teams to develop and oversee an SEO strategy that increases organic visibility, ensures keyword alignment across content, and enhances site engagement for one of the top websites in wealthtech Nitrogenwealth.com.
  • Lead Nitrogen’s corporate communications and media relations strategy, enhancing the Nitrogen brand in the industry.
  • Shape the content roadmap for Nitrogen Marketing Center.
  • Drive Nitrogen’s industry research agenda, positioning us as a thought leader with a perspective backed by objective research data.
  • Have a big seat at the table as we generate the content strategy and agenda for the Fearless Investing Summit.
  • Oversee our relationship with key professional services vendors including design, website UX, video, copywriting and guest Marketing Center contributors.
  • Completely own Nitrogen’s organic social presence and content.
  • Use data and analytics to track content performance, identify building trends, and continuously optimize for improved content engagement across multiple channels.
  • Create compelling content across multiple formats, including thought leadership articles, keynotes, research reports, press releases, video scripts, whitepapers, case studies, ad copy, and social media content.
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