Product Marketing Associate

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Requirements:

• Bachelor’s degree in Marketing, Business, or a related field, or equivalent work experience.
• Proficiency in tools like Monday.com, Seismic, Excel, and data visualization software (e.g., Tableau or Power BI).
• Excellent organizational and time-management skills with attention to detail.
• Strong written and verbal communication skills.
• Ability to work collaboratively in a fast-paced environment.

Responsibilities:

• Conduct in-depth market research to understand trends, customer needs, and competitor strategies.
• Develop and maintain competitive intelligence resources, such as battlecards.
• Monitor and report on industry news and emerging market opportunities.
• Maintain and update marketing and sales performance dashboards.
• Gather, analyze, and visualize data on campaign effectiveness and product performance.
• Assist in preparing reports for leadership and cross-functional teams.
• Support creation and updates of sales tools and collateral.
• Manage content within tools like Seismic.
• Collaborate with design and content teams.
• Use project management tools to track marketing initiatives.
• Coordinate with cross-functional teams for timely project execution.
• Provide administrative support for team workflows.