Senior Director, Business Development (Creator Marketing)

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Requirements:

• 5+ years of progressive business development experience in the digital marketing space (or similar) and ideally 2+ years in a team lead role with a proven track record of success.
• Strong knowledge in the influencer marketing and paid media space.
• Deep understanding of creator marketing and established relationships with senior decision-makers (CMOs, VPs) across brands in the U.S. and Canada.
• Strong personal sales, communication, and influencing skills with the ability to tailor solutions to clients’ unique needs.
• Skilled in HubSpot, Google Workspace (Docs, Sheets, Slides), and Asana.

Responsibilities:

• Leverage your network of decision-makers and partners to attract new clients to AdParlor.
• Secure annual creator media budgets by designing tailored solutions for prospective clients, ranging from full-service to performance-driven creator strategies.
• Drive innovation in AdParlor’s sales approach by generating and prioritizing creative strategies, translating them into actionable plans.
• Actively participate in industry events and conferences to build relationships and elevate AdParlor’s reputation.
• Develop and deliver bespoke RFPs and proposal decks that align with clients’ objectives, showcasing innovative solutions through in-person meetings or virtual presentations.
• Maintain accurate and up-to-date records of your sales pipeline in HubSpot.
• Track RFPs and pitch decks through Asana to ensure smooth execution.
• Attend client meetings to foster long-term relationships, ensure satisfaction, and identify opportunities to upsell services tailored to their evolving needs.
• Provide actionable feedback to internal teams to inspire product development and enhance AdParlor’s service offerings.