Consumer Product Manager

View full description

Requirements:

• Proven experience in B2C subscription app product management.
• Strong track record of rapidly shipping features and iterating based on data.
• Track record of successful product launches.
• Extensive experience with analytics tools, particularly Mixpanel.
• Background in activation optimization and churn reduction for consumer products.
• Experience with consumer app gamification strategies.
• Knowledge of subscription pricing optimization.
• Experience with growth experimentation and A/B testing.
• Experience optimizing customer onboarding and self-serve help systems.
• Strong analytical skills and data-driven decision-making approach.
• Excellent cross-functional collaboration abilities.

Responsibilities:

• Own and optimize the end-to-end product experience for a line of consumer GPS trackers.
• Drive growth across six distinct tracker models.
• Focus on key metrics, including activation rates, churn reduction, and monthly recurring revenue (MRR).