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VP, Revenue Marketing (Remote)

Posted about 1 month agoViewed

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💎 Seniority level: Vp, 10+ years

📍 Location: United States

🔍 Industry: Security and compliance automation

🏢 Company: Careers at Drata

⏳ Experience: 10+ years

🪄 Skills: LeadershipSEODigital MarketingData analyticsA/B testing

Requirements:
  • 10+ years of proven work experience in senior marketing roles.
  • Proven experience in defining and executing revenue marketing strategies.
  • Track record of building high-performing marketing teams.
  • Expertise in managing multi-channel marketing campaigns.
  • Experience in lead generation and conversion rate optimization.
  • Strong background in account-based marketing and events.
  • Demonstrated success in customer marketing strategies to improve retention.
  • Proficiency in using data and A/B testing for performance measurement.
  • Skilled in refining messaging with brand and communications teams.
  • Experience in cross-functional collaboration to execute strategies.
Responsibilities:
  • Define and refine the company's revenue marketing strategy.
  • Build, manage, and inspire a high-performing marketing team.
  • Develop and execute multi-channel campaigns including digital, content, SEO/SEM, email, social media, events, and partnerships.
  • Partner with SDR and Marketing Operations to drive lead generation.
  • Build strong field marketing and events function.
  • Collaborate with Customer Marketing to enhance engagement and NRR.
  • Use data analytics and marketing tools to track performance.
  • Work with brand and communications teams to refine messaging.
  • Foster cross-functional collaboration with sales and product management.
  • Report key performance metrics to senior leadership.
  • Scale the team globally and build partner ecosystems.
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