Lead Content Marketing Manager

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Requirements:

• 8+ years of experience in content creation, marketing, or communications, particularly in blockchain or traditional finance.
• Proven track record in producing high-quality research reports and thought leadership content.
• Exceptional writing, editing, and storytelling abilities.
• Strong project management skills to handle multiple priorities.
• Deep understanding of blockchain technology and the regulatory landscape.

Responsibilities:

• Develop and execute a content strategy aligned with Figment’s brand and marketing goals.
• Produce long-form content, including white papers and research reports on staking and protocols.
• Manage partnerships for co-sponsored research reports with traditional finance entities.
• Collaborate with research teams to ensure data-driven insights align with Figment’s messaging.
• Engage with internal teams to ensure content supports business objectives.
• Analyze content performance to refine strategies and keep content relevant.