Director of Product Marketing (Remote OK)

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Requirements:

• 10+ years of B2B product marketing experience.
• Strong background in launching and marketing security software solutions.
• Deep understanding of application security, bot detection, and fraud prevention.
• Experience in financial services, e-commerce, telecom, or gaming sectors is a plus.
• Proven ability to navigate high-level strategy and detailed execution.
• Demonstrated ability to translate technical concepts into business-focused value propositions.
• Exceptional collaboration and communication skills.
• Strong analytical mindset and problem-solving skills.
• Proactive and resourceful approach.

Responsibilities:

• Collaborate with product management to define and refine product value propositions.
• Lead the development and execution of go-to-market strategies for new product features.
• Create customer-centric messaging frameworks and segmentation strategies.
• Develop and manage comprehensive product launch plans.
• Produce high-impact sales and marketing collateral.
• Continuously refine product messaging based on market trends.
• Partner closely with teams to understand customer pain points.
• Monitor market trends and engage with customers for insights.
• Equip the sales team with tailored tools and training.
• Partner with marketing to craft compelling campaigns.
• Contribute to thought leadership materials and present as a domain expert.