Email Marketing Specialist

Posted 4 days agoViewed

💎 Seniority level: Junior, 2+ years

📍 Location: Canada

🔍 Industry: Sexual wellness

🏢 Company: Bellesa

🗣️ Languages: English

⏳ Experience: 2+ years

🪄 Skills: Data AnalysisA/B testing

2+ years of experience in email marketing and ecommerce.
Experience using Klaviyo is a must-have.
Experience with SMS marketing is a plus.
Strong analytical skills with a background in tracking and measuring campaign performance.
Highly detail-oriented with excellent communication and project management abilities.
A marketing certificate or degree is a plus.
Strong understanding of email marketing KPIs, metrics, and technology.

Manage email campaigns including brief creation, copy, design coordination, building, testing and scheduling.
Manage email lists and segmentation to optimize targeting.
Create strategies for acquiring new emails and enhancing engagement.
Run A/B tests to improve performance of existing email campaigns.
Analyze performance across email flows and campaigns, provide insights to improve KPIs and suggest new opportunities.
Collaborate with the creative team to create marketing materials aligning with brand values and voice.
Stay informed about industry trends and best practices, identifying areas for innovation and growth.

Posted 24 days ago

📍 Canada, United States, Mexico, Brazil

🧭 Part-Time

🔍 Online education

Advanced skills in email marketing with Klaviyo.
Proven expertise in A/B testing and segmentation techniques.
Ability to research and adopt the language and preferences of our target audience.
Experience in targeting, segmentation, and creating automated email flows.
Commitment to delivering measurable results in open rates, click rates, and conversions.
Experience running email marketing campaigns for an education platform or online/continued education business.

Build and optimize daily email campaigns (5 per week) for maximum conversions.
Design, manage, and improve automated email flows (4-6 individual flows) to capture conversions from newly acquired leads.
Re-engage unengaged profiles effectively.
Acquire new high-quality leads using innovative methods, such as high-converting lead capture forms.

Lead GenerationA/B testing

Posted 24 days ago

🔧 Requirements