Lead Product Marketing Manager - Data & Enrichment

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Requirements:

• 8+ years of experience.
• 5+ years at a high-growth B2B SaaS company preferred.
• Experience marketing a data product or understanding a data consumer, with knowledge of RevOps and Sales personas.
• Strong product strategy skills with experience leveraging customer insights.
• Deep customer centricity with research and actionable recommendations.
• Experience running complex integrated GTM motions.
• Excellent storytelling, communication, and presentation skills.
• Strong cross-functional collaboration abilities.
• Bias toward action and ability to get things done.

Responsibilities:

• Develop a comprehensive understanding of the RevOps persona.
• Gather customer insights and understand the market and competitors.
• Work closely with product to shape the product roadmap.
• Bring new products and features to market.
• Run GTM campaigns, collaborating with marketing and Sales.
• Enable Sales teams to effectively sell and support customers.
• Own and manage the Apollo data narrative.
• Coordinate with use case-focused teams on roadmaps.