Web3 Marketing Manager

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Requirements:

• Proven experience in managing successful marketing campaigns in consumer brand marketing.
• Deep understanding of the emergent consumer brand ecosystem.
• Strong interest and understanding of Web3 technologies such as cryptocurrencies and blockchain.
• Experience in all stages of project launches, from pre-launch to post-launch.
• Strong brand-building skills and content creation aligned with brand voice.
• Excellent written and verbal communication skills in English and Chinese.
• Proficiency in using social media management tools and analytics platforms.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong creative skills and ability to develop innovative marketing concepts.

Responsibilities:

• Develop and execute marketing strategies to support Web3 projects.
• Create compelling content for social media platforms, especially Twitter, to engage the Web3 community.
• Design videos that highlight brand image and value, using innovative concepts.
• Initiate marketing campaigns for major product updates and community events.
• Collaborate with marketing and product teams on social media campaigns.
• Monitor and analyze social media metrics.
• Engage with the community and foster relationships with influencers and stakeholders.
• Stay updated with trends in social media marketing and the Web3 space.