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Email & Retention Marketing Specialist

Posted about 6 hours agoViewed

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💎 Seniority level: Junior, 1+ year

📍 Location: Europe

🔍 Industry: Cryptocurrency

🏢 Company: SatoshiLabs

⏳ Experience: 1+ year

🪄 Skills: Data AnalysisContent creationREST APICommunication SkillsAnalytical SkillsDigital MarketingCustomer SuccessA/B testing

Requirements:
  • 1+ year of experience with marketing automation campaigns
  • Understanding of digital marketing and email fundamentals
  • Excellent analytical skills with a focus on making data-driven decisions
  • Experience with A/B testing and optimizing conversion rates
Responsibilities:
  • Develop and optimize automated omnichannel campaigns across email, mobile push, and in-app channels to drive customer engagement and retention
  • Conduct A/B tests to evaluate campaign effectiveness, optimizing key performance metrics such as click rates, open rates, and conversion rates
  • Manage localization and content updates for communications to ensure relevance across different regions/countries
  • Monitor email deliverability and sender reputation, implementing proactive measures to maintain and enhance performance
  • Stay abreast of industry trends and competitor strategies to identify new opportunities for improvement and innovation
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