Senior Director Demand Generation, Remote

Posted about 4 hours agoViewed

💎 Seniority level: Director

📍 Location: United States

🪄 Skills: LeadershipProject ManagementData AnalysisPeople ManagementCross-functional Team LeadershipStrategic ManagementSEOSales experienceMarket ResearchMarketingLead GenerationStrategic thinkingDigital MarketingCRMFinancial analysisData analyticsBudget managementA/B testing

Requirements:

Deep understanding of effective B2B marketing tactics.
Data-driven mindset.
Proven track record in developing high-impact campaigns that deliver measurable results.

Responsibilities:

Develop and execute comprehensive demand generation strategies to drive revenue growth and enhance our company's market position.
Lead the Campaigns Team, the Digital Marketing Team, and the Field Marketing & Partnerships Team.
Drive strategic marketing initiatives, develop comprehensive demand generation strategies, aligning and executing programs that contribute to Aledade’s growth objectives.

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🔥 Senior Director Demand Generation, Remote

Posted about 6 hours ago

📍 United States

🔍 Marketing

🔧 Requirements

12+ years of experience in marketing with a focus on demand generation, including 5+ years in a leadership role.
Proven track record of designing and executing successful B2B demand generation strategies.
Strong understanding of marketing automation tools and CRM systems (e.g., HubSpot, Marketo, Salesforce).
Excellent analytical abilities with a data-driven mindset.
Exceptional communication and interpersonal skills.
Ability to work in a fast-paced environment and manage multiple projects simultaneously.

💡 Responsibilities

Lead and manage the Campaigns Team, Digital Marketing Team, and Field Marketing & Partnerships Team to achieve marketing goals. Lead, mentor, and develop a team of marketing professionals to foster a high-performance, innovative culture.
Create and implement a cohesive demand generation strategy that aligns with overall business goals and sales objectives.
Oversee the development, execution, and optimization of multi-channel demand generation campaigns, including email marketing, Partnerships, webinars, paid advertising, events, and more.
Establish KPIs, monitor performance metrics, and provide detailed analyses on the effectiveness of campaigns and initiatives. Use insights from data to refine strategies, improve conversion rates, and optimize the marketing funnel.
Work closely with Network Development, Portfolio Marketing, Corporate Communications, Marketing Operations and executive leadership to ensure alignment and collaboration on revenue-driving initiatives.
Manage the demand generation budget, allocating resources effectively to maximize ROI. Evaluate and select external vendors to support demand generation efforts.

AWSLeadershipProject ManagementData AnalysisPeople ManagementSalesforceJiraCross-functional Team LeadershipStrategyCommunication SkillsCollaborationSEOAgile methodologiesRESTful APIsMentoringNegotiationExcellent communication skillsMS OfficeClient relationship managementBudgetingMarket ResearchData visualizationMarketingTeam managementLead GenerationStrategic thinkingDigital MarketingProcess improvementCRMFinancial analysisSoftware EngineeringCustomer SuccessBudget managementPowerPointA/B testing

Posted about 6 hours ago

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