Copywriter - Mental Health Practice

View full description

Requirements:

• 2 - 5 years of experience in copywriting, content creation, or journalism—preferably in mental health, healthcare, or health tech Vertical SaaS
• Strong understanding of therapists and their business challenges—whether through professional experience, research, or personal passion. We have a strong preference for candidates who are current or formerly licensed therapists.
• Ability to write in a tone that is empathetic, credible, and engaging for a therapist audience
• Strong storytelling and editing skills, with a portfolio demonstrating your ability to simplify complex topics
• Experience working with subject matter experts to ensure accuracy and nuance in mental health and business writing
• A creative, proactive mindset with the ability to generate fresh, compelling content ideas
• Strong project management skills—able to balance multiple writing projects and meet deadlines
• Familiarity with SEO, social media, or digital marketing is a plus
• Experience with AI content tools (ChatGPT, DALL·E, Midjourney) is a bonus

Responsibilities:

• Write clear, engaging content across multiple channels (social media, blog, email, website, product interface, white papers, and more)
• Develop content that speaks directly to therapists, addressing both their clinical needs and their challenges as SMB owners
• Translate clinical research, mental health trends, and practice management best practices into accessible, actionable content
• Create educational materials, case studies, and thought leadership that help therapists improve both client outcomes and business operations
• Collaborate with clinicians, designers, and marketing teammates to develop compelling content
• Stay current on mental health trends, therapist business challenges, and industry shifts to ensure content is relevant and impactful
• Leverage AI tools like ChatGPT, Midjourney, and DALL·E to brainstorm and enhance creative ideas