Extensive experience working with email platforms and leading and scaling a sizable email function (+4M emails per month)
Experience with editorial and branded content
Strong project and process management skills with an exceptional attention to detail
Analytically-minded, comfortable with Excel and have been directly responsible for data analysis and synthesis
Responsibilities:
Own the email calendar: coordinate across teams to plan and schedule email campaigns
Build and deploy all emails using SendGrid Marketing Campaigns editor
QA all emails and work with stakeholders in Editorial and Account Management to to test and incorporate feedback during the approval process; some QA processes will include external clients
Lead the core communications strategies across both advice and job seeker audiences
Make decisions on optimizations to scale communications across all customer campaigns (Newsletters, Job Alerts, etc)—plan, execute, and analyze A/B testing, using results to form actionable insights to inform planning and future strategy
Partner with Product to increase our subscriber base and identify new triggers/data points to improve relevancy
Own reporting and channel analysis—monitoring performance data to guide decision making
Serve as the owner of SendGrid, our email platform, across the organization
Identify areas for process improvement and work cross-functionally to implement
Monitor and manage email deliverability, list growth, and hygiene
Manage tracking and revenue recognition for sponsored email campaigns.