Email Marketing Analyst

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Requirements:

• 2+ years of experience in data analysis, preferably within email marketing or digital marketing.
• Strong analytical skills and proficiency in data analysis tools (e.g., Excel, Google Analytics).
• Familiarity with email marketing platforms and reporting capabilities.
• Excellent attention to detail and problem-solving skills.
• Effective communication skills for presenting data-driven insights.
• Ability to work independently and in a team-oriented environment.

Responsibilities:

• Analyze campaign performance metrics, including open rates, click-through rates, and conversion rates.
• Generate reports and dashboards to communicate findings and insights to the marketing team.
• Identify trends and opportunities within customer data to inform future campaigns.
• Collaborate with the email marketing team to optimize campaigns based on data analysis.
• Stay informed about industry best practices and emerging trends in email marketing analytics.