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Lead Product Manager (Apps) - Berlin / Remote

Posted 5 days agoViewed

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💎 Seniority level: Senior, 5+ years

📍 Location: Germany, North America, Europe, EST, CET

🔍 Industry: Ad-tech, Mobile Applications

🏢 Company: eyeo👥 51-100InternetOpen SourcePrivacySoftwareBrowser Extensions

⏳ Experience: 5+ years

🪄 Skills: AgileAndroidiOS DevelopmentProduct ManagementGoogle AnalyticsFirebaseMarket ResearchA/B testing

Requirements:
  • 5+ years of experience in product management, with a strong focus on mobile apps (iOS and Android).
  • Proven track record of launching and growing freemium mobile applications with a focus on user experience.
  • Deep understanding of mobile app development lifecycle, technologies, and monetization strategies.
  • Strong analytical and problem-solving skills.
  • Experience with app analytics tools like Firebase and Google Analytics.
  • Excellent communication, interpersonal, and presentation skills.
  • Experience in an Agile development environment.
  • Passion for creating user-centric mobile experiences.
Responsibilities:
  • Develop and champion the product vision, strategy, and roadmap for our freemium mobile apps.
  • Conduct in-depth market research, customer analysis, and competitor analysis.
  • Define and analyze key metrics for user acquisition, engagement, retention, and monetization.
  • Collaborate with the marketing team on user acquisition campaigns and onboarding processes.
  • Develop and refine the freemium model, including pricing strategies and feature differentiation.
  • Design and implement A/B tests for optimizing conversion rates and monetization.
  • Analyze user behavior and market trends to improve the freemium model.
  • Translate user needs into product specifications and user stories.
  • Prioritize and manage the product backlog.
  • Collaborate closely with engineering, design, and marketing teams.
  • Lead the ideation, development, and launch of new features.
  • Stay informed about mobile technology trends and the competitive landscape.
  • Mentor and guide junior product managers.
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