Technical SEO, Growth Marketing Manager

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Requirements:

• 5+ years in digital marketing, with a focus on SEO strategy and execution.
• Bachelor's degree in Marketing, Business, Computer Science, or related field.
• Strong understanding of technical SEO principles, including website architecture, HTML, and structured data.
• Proficiency in web analytics tools such as Google Analytics, FullStory, SEMrush, or ahrefs.
• Experience with CMS platforms (e.g. WordPress, Dato) and website optimization tools.
• Excellent project management skills to prioritize tasks and meet deadlines.
• Strong communication and collaboration skills for cross-functional teamwork.
• Creative thinking and problem-solving abilities for innovative marketing solutions.

Responsibilities:

• Develop and execute a comprehensive SEO and content strategy to increase organic traffic and drive conversions.
• Manage the blog by improving existing content, collaborating with content creators, conducting keyword research, analyzing performance, and identifying opportunities for optimization.
• Monitor and report on key SEO metrics, such as rankings, traffic, and conversions.
• Partner with the development team to implement technical SEO recommendations and site enhancements.
• Collaborate with marketing channel owners to tailor landing pages.
• Implement A/B tests and analyze performance data to optimize landing page conversion rates.