Technical SEO, Growth Marketing Manager

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Requirements:

• 5+ years of hands-on experience in SEO strategy, technical SEO, and content optimization, with a demonstrated track record of growing organic traffic and improving search performance.
• Comfortable working with HTML, CSS, and JavaScript (basic knowledge required; deeper expertise is a plus) to diagnose and fix SEO-related development issues.
• Passion for AI-powered search and a strong understanding of Answer Engine Optimization (AEO) principles.
• Proficiency in Google Analytics (GA4), Google Search Console, Ahrefs, SEMrush, Screaming Frog, and data visualization tools to drive insights and reporting.
• Experience managing and optimizing websites on Webflow, WordPress, or other CMS platforms, ensuring they are technically sound and search-optimized.
• Deep focus on SEO as a revenue-driving channel beyond rankings—understanding search performance’s impact on business goals.
• Experience running SEO A/B tests, analyzing performance metrics, and iterating on landing pages to improve search rankings and conversions.
• Ability to work cross-functionally with developers, content strategists, and performance marketers to execute high-impact SEO strategies.

Responsibilities:

• Develop and execute a technical SEO, organic growth, and AEO strategy to increase organic traffic and visibility across traditional search engines (Google, Bing) and AI-powered search engines (ChatGPT, Perplexity, Gemini).
• Partner with development teams to implement technical SEO recommendations, optimize site architecture, improve page speed, resolve indexing issues, and enhance structured data usage.
• Work closely with content strategists and performance marketers to develop high-converting, SEO-driven landing pages optimized for organic search and paid search synergy.
• Continuously test and experiment with AI-driven SEO strategies, leveraging tools like Goodie AI to optimize content for AI search algorithms.
• Maintain and optimize NoGood’s and clients’ web properties using Webflow, WordPress, and other CMS platforms, ensuring best practices for SEO and technical performance.
• Own SEO analytics and build robust reporting dashboards in Google Analytics, Google Search Console, Ahrefs, and SEMrush to measure and optimize search performance.
• Work with designers and developers to enhance UX and conversion rate optimization (CRO), ensuring technical and on-page SEO supports business growth.
• Identify opportunities to leverage AI and automation in SEO workflows, from keyword clustering to content optimization and search analysis.