ApplySenior Director, Account-Based Marketing
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💎 Seniority level: Director, 10-15+ years
📍 Location: United States
🔍 Industry: B2B enterprise marketing
🏢 Company: OneStudyTeam👥 251-500🫂 Last layoff over 2 years agoClinical TrialsSoftware
🗣️ Languages: English
⏳ Experience: 10-15+ years
🪄 Skills: Project ManagementPeople ManagementGoogle AnalyticsStrategyBusiness OperationsWritten communicationMicrosoft Office SuiteExcellent communication skillsVerbal communicationSales experienceMarket ResearchData visualizationMarketingTeam managementStakeholder managementLead GenerationStrategic thinkingDigital MarketingCRMFinancial analysisData analyticsSaaSBudget managementA/B testing
Requirements:
- Bachelor's degree
- 10-15+ years of B2B enterprise marketing experience is required, preferably with a strong emphasis on the life sciences / biopharmaceutical industry
- Experience with marketing systems and advanced attribution reporting
- A Quantitative and Analytical leader who rigorously tracks goals and KPIs
- A creative marketer who has experience laying groundwork for 8 and 9 figure customer relationships
- The ability to handle multiple projects simultaneously and drive them to completion effectively in a high-energy company environment
- Joy from living in the nuance and connotation of messaging that take communications and collateral from “~90% right” to “99% right”
- Forward thinking, growth-minded collaborative partner with strong written and verbal communication skills, accountability, and responsiveness
- Ability to lead by doing in addition to leading by delegating
Responsibilities:
- Establishing account-based marketing strategy and objectives in partnership with senior leadership
- Effectively cascading functional strategy to the Marketing team and contributing to the development of organizational policies
- Translating business line strategy into functional plans and guiding execution
- Participating in corporate development of methods, techniques, and evaluation criteria for projects, programs, and people in Marketing
- Ensuring the marketing budget and schedules meet corporate requirements and are allocated and managed to financial plan.
- Creating and ensuring achievement of strategic yearly marketing plans aligned to marketing goals and company objectives.
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