Senior Growth Marketing Specialist (META) OBRIO

View full description

Requirements:

• 2+ years of work experience in a similar position
• Your English level is Upper-Intermediate+
• Experience in conducting A/B testing and gathering information from it
• Your exceptional problem-solving skills are driven by a creative and analytical mindset
• You possess a genuine enthusiasm for data analysis and interpretation

Responsibilities:

• Gain expertise in overseeing multi-million-dollar budgets across various paid marketing channels, such as Meta Ads
• Develop, oversee, and optimize advertising campaigns on Meta Ads
• Work with transactional monetization model
• Simultaneously manage acquisition efforts for both mobile and web platforms
• Develop and implement remarketing strategies to engage existing users
• Launch new acquisition funnels within the existing strategy, focusing on scaling traffic and improving conversion rates
• Continuously monitor and maintain essential performance metrics within paid sources
• Collaborate with the creative and product teams to enhance the creative strategy and optimize product features based on campaign performance insights