ApplyMiddle Growth Marketing Specialist (META) OBRIO
Posted 5 months agoViewed
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π Seniority level: Middle, 2+ years
π Location: Worldwide
π Industry: Marketing
π’ Company: Genesisπ₯ 10001-3000AutomotiveSalesManufacturingRecreational Vehicles
π£οΈ Languages: English
β³ Experience: 2+ years
πͺ Skills: Data AnalysisAmplitude AnalyticsTableauAnalytical SkillsRESTful APIsData visualizationMarketingDigital MarketingEnglish communicationA/B testing
Requirements:
- 2+ years of work experience in a similar position
- Your English level is Upper-Intermediate+
- Experience in conducting A/B testing and gathering information from it
- Your exceptional problem-solving skills are driven by a creative and analytical mindset
- You possess a genuine enthusiasm for data analysis and interpretation
Responsibilities:
- Gain expertise in overseeing multi-million-dollar budgets across various paid marketing channels, such as Meta Ads
- Develop, oversee, and optimize advertising campaigns on Meta Ads
- Utilize tools like Amplitude and Tableau for precise tracking ad results
- Thoroughly analyze, measure, and compile reports for all campaigns, forming a well-informed perspective on takeaways, future steps, and potential enhancements
- Continuously monitor and maintain essential performance metrics within paid sources
- Ensure optimal allocation of resources by consistently refining campaigns based on insights gathered from various A/B tests encompassing creatives, targets, and other strategic elements
- Collaborate with creative team to create and approve creative and promotional assets
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