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Content Marketing Manager

Posted 7 days agoViewed

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💎 Seniority level: Manager, 5+ years of direct B2C content creation experience and 3+ years of direct B2C content strategy experience

📍 Location: NY, NJ, CT, MD, VA, PA, MA, RI, Washington, DC

💸 Salary: 80000.0 - 100000.0 USD per year

🔍 Industry: Scholarly publishing

🏢 Company: AIP Publishing👥 101-250PublishingNon ProfitAssociation

🗣️ Languages: English

⏳ Experience: 5+ years of direct B2C content creation experience and 3+ years of direct B2C content strategy experience

🪄 Skills: Project ManagementData AnalysisGoogle AnalyticsContent creationSEOWordPress

Requirements:
  • 5+ years of direct B2C content creation experience in areas like lead generation and acquisition marketing.
  • 3+ years of direct B2C content strategy experience.
  • BA/BS degree in marketing, communications, journalism, or a relevant field.
  • Excellent grammar, copywriting, editing, and proofreading skills.
  • Strong project management skills.
  • Familiarity with marketing platforms such as HubSpot and WordPress.
  • Understanding of web publishing requirements.
  • Experience with social media analytics and Google Analytics.
  • Deep understanding of SEO best practices.
Responsibilities:
  • Pitch ideas and contribute to lifecycle strategy.
  • Research scholarly publishing trends and marketing best practices.
  • Understand audience needs and lifecycle goals.
  • Revitalize existing marketing assets across various channels.
  • Orchestrate content strategies to drive traffic and engagement.
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