Digital Marketing Manager

Posted 2024-10-17

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💎 Seniority level: Manager, 7+ years

📍 Location: Eastern or Central Time Zone, Eastern, Central

🔍 Industry: Digital marketing and industrial manufacturing

🏢 Company: Xometry

🗣️ Languages: English

⏳ Experience: 7+ years

🪄 Skills: Project ManagementSalesforceTableauStrategyAttention to detailPresentation skills

Requirements:

7+ years of relevant experience in advertiser-side marketing, preferably in a digital marketplace and/or B2B setting.
BA/BS degree with a strong academic record.
Proficiency with HubSpot, Excel, Salesforce, PowerPoint, and Google Docs equivalents.
Familiarity with advertising platforms such as Google, Facebook, and LinkedIn.
Experience in executing customer marketing plans in a digital marketplace.
Ability to work cross-functionally with operations, sales, product, and services teams.
Excellent communication, writing, and presentation skills.
Data-driven mindset with ownership of revenue-related KPIs.
Solid project management skills and ability to organize and prioritize tasks.
Experience identifying customer success stories and promoting them.

Responsibilities:

Create, optimize, and evolve marketing strategies to acquire new suppliers.
Identify target audience and assess outreach strategies.
Select media channels and work with teams to develop budgets and execute campaigns.
Develop campaigns to encourage suppliers to list their business.
Manage monthly and annual marketing campaign calendars.
Analyze campaign performance and achieve objectives.
Lead cross-functional teams to enhance supplier experience.
Leverage software tools for data-driven decision making.

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Digital Marketing Manager

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