Apply📍 Worldwide
🧭 Full-Time
🔍 Branding & Brand Strategy
🏢 Company: WKND Investments👥 51-100Digital MarketingAdvertisingEmail MarketingMarketingContent Marketing
- 5+ Years of Professional Video Editing & Content Creation Experience
- Emphasis on direct-response style editing for social platforms (TikTok, Facebook, YouTube, Snapchat, etc.).
- Proficiency in Premiere Pro, After Effects, and other Adobe Creative Suite apps.
- Experience with color grading, sound design, animations, and advanced transitions.
- Familiarity with KPIs relevant to direct-response campaigns (e.g., ROAS, CPA, LTV).
- Ability to incorporate persuasive storytelling and consumer psychology into creative.
- Exposure to or strong interest in brand frameworks like EUNOIA, Triad Method, or similar archetype-based systems.
- Able to articulate video concepts clearly to creative and non-creative stakeholders.
- Comfortable presenting data-driven insights and creative strategies.
- Capable of juggling multiple timelines, stakeholder feedback, and quick turnarounds without compromising quality.
- Familiarity with platforms such as Asana, Trello, Monday.com, or Airtable for task and resource management.
- Produce, edit, and optimize direct-response videos that reflect Cult of Eunoia’s brand personality and core values.
- Ensure consistent messaging and visual identity across all videos, integrating EUNOIA and Triad archetypes.
- Craft narrative structures that engage viewers from the first second, driving immediate interest and conversions.
- Continually iterate and refine video content based on performance data, ensuring our ads remain optimized and relevant.
- Work closely with designers, copywriters, and client-facing teams to gather feedback and refine concepts.
- Communicate proactively to streamline timelines, share insights, and maintain alignment on brand strategy.
- Stay informed about social media trends, emerging platforms, and AI-driven editing techniques.
- Experiment with new content formats (vertical video, interactive AR, etc.) to keep our output fresh and impactful.
- Collaborate with Creative Strategists and Copywriters to develop video concepts that align with marketing objectives and brand guidelines.
- Create or guide storyboards that map out narrative arcs, key persuasive elements, and platform-specific hooks.
- Tailor video assets to meet the technical specs, audience expectations, and best practices of each platform (e.g., TikTok vs. YouTube).
- Develop multiple variations (hooks, calls-to-action, alternate endings) for testing and refinement.
- Create and manage multiple versions of video creatives to test performance across different audience segments.
- Rapidly iterate based on data (watch time, click-through rates, conversions) to optimize future iterations.
- Track and interpret video metrics such as ROAS, CPA, CTR, and view-through rates.
- Provide actionable insights to stakeholders, recommending creative optimizations for better results.
- Implement structured file-naming conventions, version control, and archiving to maintain a clean, efficient asset library.
- Maintain well-organized libraries of raw footage, design elements, and completed projects for quick retrieval.
- Ensure all sourced or stock footage, music, and sound effects are properly licensed.
- Track usage rights and license expiration dates to avoid compliance issues.
- Offer guidance to junior editors and creatives, sharing best practices and new editing techniques.
- Lead internal workshops on storytelling, design thinking, or platform-specific trends.
- Explore and evaluate new AI-driven tools, AR/VR opportunities, and post-production software.
- Champion emerging technologies that can streamline workflows or elevate creative quality.
Project ManagementAdobe After EffectsAdobe Creative SuiteData AnalysisContent creationCommunication SkillsData visualizationMarketingDigital MarketingA/B testing
Posted 5 days ago
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