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Marketing Operations Manager

Posted 8 days agoViewed

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💎 Seniority level: Manager, 6-10 years

💸 Salary: 106000.0 - 157000.0 USD per year

🔍 Industry: B2B SaaS

🏢 Company: Gong.io

⏳ Experience: 6-10 years

Requirements:
  • Bachelor’s degree in Marketing, Business, Analytics, or a related field.
  • 6-10 years of experience in marketing operations and analytics, preferably in a B2B SaaS environment.
  • Experience with marketing automation platforms (Marketo), CRM systems (Salesforce), and data orchestration tools (LeanData).
  • Strong understanding of marketing KPIs and pipeline analytics.
  • Technical aptitude for troubleshooting system issues.
  • Ability to manage multiple priorities in a fast-paced environment.
Responsibilities:
  • Manage and optimize the marketing technology stack, including Marketo, LeanData, Salesforce, and Workato.
  • Oversee campaign operations such as email marketing, lead scoring, and nurturing strategies.
  • Ensure efficient lead flow processes including routing and data hygiene.
  • Collaborate with other teams to improve marketing-sales alignment.
  • Create and maintain dashboards and reports for marketing metrics.
  • Perform ad hoc analyses to derive actionable insights.
  • Shape Gong’s measurement frameworks for better marketing investments.
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