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Marketing Operations Manager

Posted 3 months agoViewed

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πŸ’Ž Seniority level: Manager, 3-5+ years

πŸ” Industry: Contact Center Automation

πŸ—£οΈ Languages: English

⏳ Experience: 3-5+ years

Requirements:
  • 3-5+ years of experience in marketing operations or a similar role.
  • Proficiency in marketing automation platforms (e.g., Marketo) and CRM systems (e.g., Salesforce).
  • Strong analytical skills with the ability to interpret data.
  • Excellent project management skills and attention to detail.
  • Ability to work collaboratively across departments.
  • Experience with AI tools is a plus.
Responsibilities:
  • Set up and manage marketing programs in Marketo and Salesforce, including webinars, email campaigns, and events.
  • Ensure accurate forecasting, tracking and measurement of different programs.
  • Own forecasting and tracking for campaign performance.
  • Conduct program efficiency analysis by channel/tactic and regular ROI analysis.
  • Support GTM teams with list building and reporting.
  • Manage marketing program calendar and communications.
  • Evaluate and optimize AI tools to modernize GTM strategy.
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