Apply

Product Marketing Manager

Posted 2024-11-19

View full description

💎 Seniority level: Manager, 5+ years

📍 Location: Los Angeles, Portland, New York

🔍 Industry: Music and media file management

🏢 Company: DISCO

🗣️ Languages: English

⏳ Experience: 5+ years

🪄 Skills: FigmaGoogle AnalyticsStrategyGoCommunication SkillsCollaboration

Requirements:
  • 5+ years experience in a product marketing role.
  • Experience with B2B and B2C.
  • Experience developing go-to-market strategies.
  • Experience managing product lifecycle stages.
  • Proficiency in data analytics tools like Google Analytics and Mixpanel.
  • Familiarity with A/B testing frameworks.
  • Ability to craft compelling product stories.
  • Comfort with collaboration tools like Slack and Figma.
  • Excellent written and verbal communication skills.
  • Ability to solve complex problems with insights.
  • Experience managing multi-channel marketing campaigns.
Responsibilities:
  • Own the internal and external narrative around customer personas.
  • Develop an understanding of customer needs and behaviors.
  • Analyze competitive landscape for product positioning.
  • Create product value propositions and compelling content.
  • Design and drive go-to-market strategies.
  • Ensure product integration into sales and marketing communications.
Apply

Related Jobs

Apply

📍 United States

🧭 Full-Time

💸 130000 - 150000 USD per year

🔍 Document workflow automation

  • 4+ years of experience in product marketing with 2+ years in B2B SaaS.
  • Ownership mindset and high agency in shaping product strategy.
  • Excellent verbal and written communication skills.
  • Proven storytelling and content creation expertise.
  • Ability to articulate technical concepts to varied stakeholders.
  • Motivated to collaborate and improve processes.
  • Passion for startup culture and rapid changes.

  • Architect GTM success by defining strategies with measurable goals.
  • Work with Product to design and execute beta programs.
  • Partner with Revenue and Corporate marketing teams to enhance product awareness and adoption.
  • Enable Sales teams to achieve commercial success.
  • Adapt communication to engage audiences effectively with distinct narratives.
  • Create product-focused content such as blog posts, sales collateral, and landing pages.
  • Manage interdependent projects and keep cross-functional teams on track.

StrategyContent creationCommunication SkillsWritten communication

Posted 2024-11-21
Apply
Apply

📍 United States

🧭 Full-Time

💸 120000 - 148000 USD per year

🔍 Software and Cloud Solutions

  • Bachelor’s degree in marketing, business, software engineering, or a related field.
  • 5+ years of experience in product marketing or product management specifically in B2B enterprise market.
  • Strong written and verbal communication and interpersonal skills are essential.
  • Technical product marketing experience is preferred.
  • 8+ years of experience in product marketing or product management is preferred.
  • Opensource software community experience is a plus.
  • MBA is a plus.
  • Ability to learn quickly and deliver results.
  • Willingness to work across global offices and travel as needed.

  • Create and consistently deliver go-to-market plans for cloud-native solutions targeting developers.
  • Ensure high-quality messaging, positioning, and persona development assets are available to stakeholders.
  • Coordinate go-to-market activities across product management and marketing teams.
  • Develop product-related content to support various marketing efforts.
  • Conduct regular sales enablement training on product updates and competitive campaigns.
  • Collaborate with the competitive intelligence team to track industry competition.
  • Engage as a subject matter expert at conferences, webinars, and other events.
  • Support the expansion of the developer marketing program across departments.

LeadershipCloud ComputingProduct ManagementCross-functional Team LeadershipCommunication SkillsCollaboration

Posted 2024-11-21
Apply
Apply

📍 North America

🔍 B2B SaaS

  • 8+ years of experience.
  • 5+ years of experience in a high-growth B2B SaaS company.
  • Experience marketing a data product and understanding data consumers.
  • Strong product strategy skills based on customer insights.
  • Experience in running integrated go-to-market motions.
  • Excellent storytelling and communication skills.
  • Strong cross-functional collaboration abilities.
  • Bias toward action.

  • Gather market insights, monitor competitors, and synthesize customer insights.
  • Work with product to inform the roadmap and prioritize initiatives.
  • Launch new products and features that deliver customer value.
  • Coordinate with marketing and sales to create effective campaigns.
  • Partner with teams that leverage data to prioritize requirements.

LeadershipProject ManagementBusiness DevelopmentData AnalysisProduct ManagementCross-functional Team LeadershipStrategyBusiness developmentData analysisGoCommunication SkillsAnalytical SkillsCollaborationProblem SolvingNegotiationAttention to detailOrganizational skillsPresentation skillsTime ManagementWritten communicationMultitasking

Posted 2024-11-21
Apply
Apply

📍 North America

🔍 B2B SaaS

  • 5+ years of experience
  • 2+ years of experience at a high-growth B2B SaaS company
  • Prior experience in the CRM space preferred
  • Able to make data-driven recommendations and experience partnering with research and analytics teams
  • Experience partnering closely with product
  • Experience launching products
  • Strong cross-functional collaboration skills
  • Bias toward action with a strong ability to get things done
  • Strong interest and experience working with AI is a big plus

  • Shape and evolve Apollo's platform narrative
  • Conduct competitive benchmarking and industry analysis
  • Gather customer insights, partnering closely with research
  • Work hand in hand with product to shape and build out the roadmap
  • Test our early offering with beta customers
  • Launch new products and features
  • Run coordinated GTM campaigns across marketing and sales
  • Enable Sales and GTM teams

LeadershipArtificial IntelligenceData AnalysisProduct ManagementSalesforceCross-functional Team LeadershipData analysisCommunication SkillsAnalytical SkillsCollaborationProblem SolvingAttention to detailOrganizational skillsPresentation skillsTime ManagementWritten communication

Posted 2024-11-21
Apply
Apply

📍 North America

🧭 Full-Time

🔍 B2B SaaS and revenue technology

  • 8+ years of experience
  • 5+ years of experience at a high-growth b2b SaaS company
  • Industry experience in rev tech is a huge plus
  • Experience with sales or marketing personas is a plus
  • Strong product strategy chops - experience leveraging customer insights to make informed recommendations that shape product direction
  • Ability to deliver actionable data-driven recommendations
  • Deep customer-centricity - appreciation for customer insights with experience running research efforts and delivering actionable recommendations
  • Experience running complex integrated GTM motions partnering well across marketing and sales teams
  • Excellent storytelling, communication, and presentation skills
  • Strong cross-functional collaboration - great at working across many teams
  • Bias toward action. Strong ability to get things done and move things forward

  • Shape Apollo's product strategy as we expand our offering to new personas
  • Conduct competitive benchmarking and industry analysis
  • Gather customer insights, partnering closely with research
  • Build out Apollo's core personas
  • Work hand in hand with product to shape and build out the roadmap
  • Test new early offerings with beta customers
  • Launch product and run GTM campaigns
  • Enable Sales and GTM teams

LeadershipProject ManagementBusiness DevelopmentData AnalysisProduct ManagementCross-functional Team LeadershipStrategyBusiness developmentData analysisCommunication SkillsAnalytical SkillsCollaborationAttention to detailOrganizational skillsPresentation skillsWritten communication

Posted 2024-11-21
Apply
Apply

📍 North America

🔍 B2B SaaS

  • 7+ years of experience.
  • 4+ years at a high-growth B2B SaaS company.
  • Experience with sales personas and/or in lead generation or sales engagement.
  • Experience partnering closely with product teams to influence the product roadmap.
  • Experience conducting research and performing light data analysis.
  • Experience launching complex products with effective GTM campaigns.
  • Excellent storytelling, communication, and presentation skills.
  • Strong cross-functional collaboration skills.
  • Bias toward action and the ability to drive initiatives forward.

  • Synthesize market insights and gather customer feedback to inform the product roadmap.
  • Launch new products and features to Apollo customers.
  • Run integrated GTM motions for product adoption across marketing and sales.
  • Help customers succeed with effective enablement.
  • Enable sales with relevant content and materials.
  • Support marketing campaigns for a pilot managed service offering to drive interest and enable sales.

Data AnalysisStrategyData analysisCollaborationPresentation skills

Posted 2024-11-21
Apply
Apply

📍 Europe, NOT STATED

🧭 Full-Time

🔍 Open Source Technology

🏢 Company: Canonical - Jobs

  • Experience in a product marketing function for enterprise IT products (SaaS experience preferred).
  • Passion for open source and product marketing.
  • Strong interpersonal management skills.
  • Proven analytical skills to assess opportunities and make decisions on ROI/advantages.
  • Willingness to deliver strong results and innovation.
  • Growth mindset - someone who is not afraid to think big and take on risk.
  • Exceptional verbal and written communication skills.
  • Ability to work in a self-starter, fast-paced, and changing environment.
  • Love for diverse work assignments and trying new approaches.
  • Passion for mentorship and supporting junior members.

  • Be responsible for go-to-market planning and execution for one of Canonical's portfolios.
  • Lead on content dissemination, campaign development and planning for product launches.
  • Develop compelling messaging and positioning that emphasizes business value.
  • Conceive and execute customer base communications to upsell and cross-sell.
  • Collaborate with demand generation teams to create and improve traffic-driving strategies.
  • Plan events and webinars and support paid/social media promotion.
  • Create and execute content strategies that drive product interest and adoption.
  • Monitor the competitive landscape to define differentiating product positioning.
  • Mentor junior product marketing managers.

StrategyCommunication SkillsAnalytical SkillsCollaborationMentoringWritten communication

Posted 2024-11-16
Apply
Apply

📍 United States

🧭 Full-Time

💸 90000 - 130000 USD per year

🔍 Localization and translation technology

🏢 Company: Smartling

  • BA/BS degree or equivalent working experience.
  • 3-5 years of Product Marketing experience or equivalent roles.
  • Pragmatic marketing experience or Product Marketing Alliance certification is a plus.
  • Impeccable oral, written, and listening communication skills.
  • Past experience at a B2B enterprise software or technology company.
  • Passion for data analysis and critical thinking.
  • Willingness to take initiative and get tasks done.
  • Interest in language, culture, and global content.

  • Assist in defining and executing go-to-market strategies for high-value segments.
  • Identify, prioritize, and create a variety of marketing content such as web pages, presentations, and videos.
  • Create high-quality product content including demos, webinars, and blogs.
  • Collaborate with the marketing team on enablement programs and campaigns.
  • Conduct primary market research and customer interviews to uncover new challenges and trends.

Data AnalysisContent creationData analysisCommunication SkillsAttention to detail

Posted 2024-11-16
Apply
Apply

📍 United States

🧭 Full-Time

💸 76000 - 82500 USD per year

🔍 Criminal justice technology

🏢 Company: Recidiviz

  • Exceptional communication skills with the ability to distill complex information into clear messaging.
  • Collaborative spirit thriving in a team environment and building strong relationships.
  • Proactive, self-starter capable of identifying opportunities and driving project completion.
  • Passion for technology and eagerness to learn about technical concepts.
  • Strong analytical skills for synthesizing information and translating data into strategies.
  • 2+ years of experience in roles requiring communication, creative problem solving, and collaboration.

  • Champion products by developing impactful positioning and messaging that resonates with criminal justice leaders.
  • Create high-quality marketing collateral to support business development and product growth.
  • Collaborate with product teams to execute go-to-market strategies for new offerings.
  • Change minds by sourcing and sharing real-world stories demonstrating product impact.
  • Become an expert by understanding products and the criminal justice technology landscape.

Business DevelopmentProduct ManagementStrategyBusiness developmentProduct designCommunication SkillsAnalytical SkillsCollaborationProblem Solving

Posted 2024-11-16
Apply
Apply

📍 North, South, or Central America

🔍 Quality management

🏢 Company: Testlio

  • 5+ years experience in B2B product or solutions marketing, preferably in a startup or fast-paced environment.
  • Experience developing product and company messaging for different audiences.
  • Proven track record of successful go-to-market strategies.
  • Excellent written and verbal communication skills.
  • Expertise in crafting stories with visual communication.
  • Experience with market research and competitive analysis.
  • Ability to collaborate across teams and manage multiple projects.
  • Eagerness to take ownership in a fast-paced, remote environment.

  • Shape the positioning, messaging, and go-to-market strategies for quality testing solutions.
  • Develop an ideal customer profile for all solutions.
  • Refine product positioning, value propositions, and messaging for target customer segments.
  • Create content for sales enablement and prospective customers.
  • Conduct market research to understand customer needs and competitive landscape.
  • Monitor competitor activities and develop differentiation strategies.
  • Ensure consistent messaging across all channels.
  • Gather and analyze customer feedback to enhance marketing initiatives.
  • Develop customer stories and case studies to demonstrate product value.

Project ManagementProduct DevelopmentManual testingCommunication Skills

Posted 2024-11-16
Apply