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Lead Generation Specialist

Posted 2024-11-14

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💎 Seniority level: Lead, 3 - 5 years

📍 Location: USA

🔍 Industry: Utilities, Insurance, Travel & Hospitality

🏢 Company: J.D. Power

⏳ Experience: 3 - 5 years

🪄 Skills: SalesforceCommunication SkillsAnalytical SkillsCollaborationProblem SolvingAttention to detailOrganizational skillsPresentation skillsTime ManagementWritten communicationMultitasking

Requirements:
  • 3 - 5 years B2B lead generation experience.
  • Ability to secure qualified meetings with buyers and decision-makers.
  • Proficient in the use of HubSpot Sales and Salesforce CRM is a must.
  • Industry experience in either Utilities, Insurance, or Travel & Hospitality is advantageous.
Responsibilities:
  • Execute and deliver on a high volume of calls and emails weekly.
  • Research target companies to create effective outreach plans.
  • Analyze calling activity and lead generation data to improve outcomes.
  • Qualify potential new clients and ensure that information is updated in HubSpot Sales and Salesforce.com.
  • Collaborate with Sales, Marketing, and Sales Operations as required to craft outreach efforts.
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  • Self-motivated and results-driven with a history of meeting lead generation targets.
  • Demonstrated ability to conduct market and customer research.

  • Research and identify potential leads using tools like LinkedIn and CRM systems.
  • Execute outbound campaigns via email, cold calling, and social media to generate interest.
  • Build, maintain, and manage a healthy pipeline of prospects to meet lead generation goals.
  • Qualify leads based on established criteria before passing them to the sales team.
  • Engage in meaningful conversations to understand client needs and pain points.
  • Maintain accurate records of communications and leads in the CRM system.
  • Collaborate with sales and marketing teams to align on goals and strategies.
  • Track and report key metrics to improve outreach strategies and lead quality.
  • Stay updated on industry trends to optimize campaigns.

Business DevelopmentSalesforceBusiness developmentCommunication SkillsAnalytical SkillsCollaboration

Posted 2024-11-07
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