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Partner Marketing Manager

Posted 15 days agoViewed

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💎 Seniority level: Manager, 5+ years

📍 Location: United States

🔍 Industry: SaaS

🏢 Company: Zone & Co

⏳ Experience: 5+ years

🪄 Skills: Project ManagementData AnalysisCommunication SkillsRelationship management

Requirements:
  • 5+ years of experience in partner marketing, B2B marketing, or a related field.
  • Proven track record of collaborating with PE/VC firms, consultancy partners, technology providers, and system integrators.
  • Hands-on experience launching and managing PRM systems (e.g., Impartner).
  • Knowledge of ERP systems or enterprise technology markets is a strong plus.
  • Exceptional project management abilities to juggle multiple priorities effectively.
  • Strong communication and relationship-building skills.
  • A balanced approach to strategy development and hands-on execution.
Responsibilities:
  • Launch, maintain, and optimize the PRM system, equipping partners with training resources, quote tools, and enablement materials.
  • Scale partner-facing assets, such as reseller/referral collateral, turnkey campaigns, and newsletters, in collaboration with the Partner team.
  • Support partner training initiatives to ensure alignment with Zone’s product portfolio and messaging.
  • Design and execute marketing initiatives that strengthen relationships with private equity and venture capital firms.
  • Partner with the PE/VC team to develop strategies and implement tactical plans to expand our partner network.
  • Collaborate on thought leadership campaigns, including webinars, whitepapers, and joint events, to drive engagement.
  • Manage co-marketing initiatives with technology partners and system integrators.
  • Enhance partner visibility through strategic communications and joint promotional activities.
  • Partner with sales teams to develop and execute promotional programs.
  • Continuously refine partner marketing strategies based on performance data and insights.
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