Field Marketing Manager

Posted 3 months agoViewed

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💎 Seniority level: Manager, 3-5+ years

📍 Location: North America, North American time zones

💸 Salary: 130000.0 - 165000.0 USD per year

🔍 Industry: B2B SaaS

⏳ Experience: 3-5+ years

🪄 Skills: LeadershipBusiness DevelopmentPeople ManagementGoCommunication SkillsAnalytical SkillsCollaborationProblem SolvingNegotiationAttention to detailOrganizational skillsPresentation skillsTime ManagementWritten communicationBudget management

Requirements:

3-5+ years in a b2b field marketing, event marketing or related role
Experience leading events end-to-end including budget, vendor management, and execution
Experience planning company-hosted conference
Deep understanding of conferences in the developer/b2b landscape
Expertise across marketing channels to ensure engagement and attendance
Demonstrated success working with sales team to meet leads/pipeline goals
Ability to travel for field events as needed

Responsibilities:

Define our field marketing strategy including both internal and external events
Work closely with sales leadership to craft strategies for outreach before events and follow-up afterward, along with preparing related materials.
Collaborate with the marketing design team to create event content, design promotional assets, and develop supporting materials.
Oversee and track the event budget on a quarterly basis, ensuring spending aligns with objectives.
Evaluate, analyze, and provide insights on the success of events, offering regular performance updates.
Research and identify new event opportunities targeting key industries and buyer personas.

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