Growth Marketing Manager

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💎 Seniority level: Manager, 3 + years of B2B Growth Marketing experience

📍 Location: Colorado, Nevada, New York, Washington DC

💸 Salary: 75000.0 - 90000.0 USD per year

🔍 Industry: Healthcare technology

🏢 Company: Pager Health

⏳ Experience: 3 + years of B2B Growth Marketing experience

🪄 Skills: Data AnalysisSalesforceLead GenerationDigital MarketingA/B testing

Requirements:

3+ years of B2B Growth Marketing experience.
Proven success in implementing lead-generation campaigns and developing compelling long-form content.
Experience in Account Based Marketing (a must have).
Proficiency with marketing automation tools such as Hubspot, Salesforce, and Pardot.
Strong storytelling skills with the ability to create engaging narratives.
Excellent writing and editing skills with attention to detail.
Entrepreneurial attitude with problem-solving skills and creative solutions.

Responsibilities:

Support the development of multi-channel demand generation strategies to drive qualified leads and revenue growth.
Execute and optimize campaigns across various channels, working closely with the sales team.
Collaborate with Product Marketing, Sales, and Content teams to create tailored content and offers.
Manage marketing automation platforms like Pardot and CRM tools for tracking lead generation and nurturing processes.
Monitor key performance metrics and optimize campaign performance based on data-driven decisions.
Develop and execute ABM campaigns with personalized outreach to target accounts.

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