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Partner Marketing Manager

Posted 2024-10-21

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💎 Seniority level: Manager, 3+ years

📍 Location: Canada

💸 Salary: 96000 - 130000 USD per year

🔍 Industry: AI-powered customer service automation

🏢 Company: Ada

🗣️ Languages: English

⏳ Experience: 3+ years

🪄 Skills: Project ManagementSalesforceCollaboration

Requirements:
  • 3+ years of partner marketing or product marketing experience for a B2B SaaS organization targeting enterprise customers.
  • Ability to manage partner relationships and communicate marketing goals clearly.
  • Experience in creating marketing materials such as blogs, email campaigns, and social media posts.
  • Familiarity with marketing automation platforms like HubSpot and CRM systems like Salesforce.
  • Data-driven mindset with strong written, oral, and presentation skills.
  • Comfortable in a fast-paced environment with shifting partner needs and marketing strategies.
Responsibilities:
  • Collaborate with partners to create co-branded content, webinars, and events to generate leads.
  • Provide channel partners with necessary marketing materials, training, and resources.
  • Target partner customer bases to expand reach to high-value accounts.
  • Promote partnerships resulting in integrated product offerings for added customer value.
  • Maintain Ada’s listings on partner marketplaces with updated messaging to drive leads.
  • Track success of marketing activities through metrics like lead quality and conversion rates.
  • Work with Brand to develop co-branding strategies ensuring consistency in messaging.
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