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Senior Product Marketing Manager

Posted 2024-09-02

View full description

💎 Seniority level: Experience in a product marketing function for enterprise IT products (SaaS experience preferred)

📍 Location: EMEA region

🔍 Industry: Open source technology

🏢 Company: Canonical👥 1001-5000💰 $12.8m Crowdfunding on 2013-08-22Internet of ThingsOpen SourceCloud ComputingLinuxSoftware

🗣️ Languages: English

⏳ Experience: Experience in a product marketing function for enterprise IT products (SaaS experience preferred)

🪄 Skills: StrategyCommunication SkillsAnalytical SkillsCollaboration

Requirements:
  • Experience in a product marketing function for enterprise IT products (SaaS experience preferred).
  • Passion for open source and product marketing.
  • Strong inter-personal management skills.
  • Proven analytical skills, able to assess opportunities and make decisions on ROI/advantages of programs & investments.
  • Appetite to deliver strong results and innovation.
  • Growth mindset - someone who is not afraid to think big and take on risk.
  • Willingness to roll up their sleeves.
  • Exceptional verbal and written communication skills.
  • Ability to work and thrive in a self-starter, fast-paced and changing environment.
  • Love for diverse work assignments and the opportunity to try new approaches.
  • Passion for mentorship and supporting more junior members.
Responsibilities:
  • Be responsible for go-to-market planning and execution for one of Canonical's portfolios.
  • Lead on content dissemination, campaign development and planning for product launches.
  • Develop compelling messaging that emphasizes business value and connects with target audiences throughout the buying journey.
  • Conceive and execute customer base communications and marketing programs to upsell and cross sell into our large base of customers.
  • Collaborate with demand generation teams, utilizing data and insights.
  • Plan events, webinars, and support paid and social media promotion.
  • Create and execute content strategies that drive product interest and adoption.
  • Monitor the competitive landscape to define product positioning.
  • Mentor junior product marketing managers.
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