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Brand Designer

Posted 9 days agoViewed

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💎 Seniority level: Middle, 3-5 years

💸 Salary: 54000.0 - 84000.0 CAD per year

🔍 Industry: Software Development

🏢 Company: SOCi👥 501-1000💰 almost 2 years agoAdvertisingFood and BeverageRetailFinancial ServicesMarketingReal EstateProfessional ServicesSoftware

🗣️ Languages: English

⏳ Experience: 3-5 years

Requirements:
  • 3-5 years of professional experience in brand design, with a passion for storytelling and a keen eye for detail. Must have a strong portfolio that showcases exceptional work across both digital and print mediums.
  • Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
  • Strong expertise in Figma for web design and prototyping.
  • (Advanced) Experience with Canva.
  • Basic knowledge of motion graphics and animation tools (e.g., After Effects).
  • Familiarity with creating assets for video, social media, and interactive platforms.
  • An innovative thinker with a strong understanding of brand strategy and its impact on business objectives. Strong grasp of typography, layout, color, and composition to craft bold and visually impactful designs.
  • A proactive problem-solver with the ability to align creative execution with brand strategy and campaign goals.
  • Adept at working cross-functionally to translate briefs and feedback into refined, high-quality outputs. A collaborative team player who thrives in fast-paced, dynamic environments.
  • Strong organizational, communication, and time management skills to prioritize and manage multiple deliverables in a fast-paced environment.
  • A lifelong learner eager to stay updated on industry trends with a passion for innovation, and finding new creative approaches to solve business challenges.
Responsibilities:
  • Lead the design and production of best-in-class creative assets for SOCi’s marketing and brand campaigns, including digital ads, social graphics, landing pages, event materials, presentations, and more.
  • Uphold and advance SOCi’s brand guidelines across all visual touch points to maintain a cohesive, bold, and recognizable brand identity across the organization, ensuring a seamless and excellent presentation of the brand.
  • Work closely with marketing stakeholders, product teams, and external partners to develop assets that support demand generation, thought leadership, and product marketing goals.
  • Conceptualize and execute standout creative ideas that help SOCi cut through the noise in B2B SaaS, bringing fresh thinking to every project.
  • Partner with video and motion designers (or leverage motion tools yourself) to incorporate animations, GIFs, and motion elements into campaigns where applicable.
  • Prioritize multiple projects simultaneously, meet deadlines, and deliver high-quality work in collaboration with internal stakeholders and external vendors.
  • Provide design insights that enhance the effectiveness of campaigns, staying attuned to what resonates with our audience while monitoring design trends for new opportunities.
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