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Copywriter

Posted 5 days agoViewed

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💎 Seniority level: Middle, 3+ years

🔍 Industry: Product training and education

🏢 Company: Product School👥 101-250💰 $25,000,000 Private over 3 years agoEducation

🗣️ Languages: English

⏳ Experience: 3+ years

Requirements:
  • 3+ years of experience managing blog content with a focus on SEO and conversion.
  • Ability to be the 'voice' of the brand and adapt tone to different audiences.
  • Proven success in creating lead magnets that drive conversion rates.
  • Experience working on cross-functional marketing programs.
  • Self-starter who proposes solutions and has native-level fluency in English.
Responsibilities:
  • Collaborate with the external SEO agency on keyword strategy and research.
  • Write SEO-optimized blog posts incorporating target keywords and meta tags.
  • Track and report on organic traffic and keyword performance.
  • Conceptualize and produce lead magnets that address audience pain points.
  • Integrate effective CTAs in content and conduct A/B testing.
  • Maintain an editorial calendar for timely publication of on-brand content.
  • Conduct content audits to align with SEO and brand standards.
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