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Customer Marketing Manager

Posted 7 days agoViewed

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💎 Seniority level: Manager, 5+ years

📍 Location: Indianapolis, Atlanta, Chicago, Boston

💸 Salary: 110000.0 - 140000.0 USD per year

🔍 Industry: SaaS, Medical Device

⏳ Experience: 5+ years

🪄 Skills: SalesforceCross-functional collaborationCustomer Success

Requirements:
  • 5+ years of experience in Customer Marketing for a B2B SaaS company.
  • Demonstrated success in customer marketing strategies for adoption, retention, expansion, and advocacy.
  • Passion for creating exceptional customer experiences with commercial outcome awareness.
  • Performance-oriented and strong data-driven decision-making skills.
  • Effective communication and relationship-building with internal teams and customers.
  • Self-starter able to identify and prioritize impactful opportunities.
  • ABM experience preferred but not required.
  • Salesforce experience required; HubSpot and 6Sense experience preferred.
  • MedTech experience preferred but not required.
Responsibilities:
  • Build and execute a comprehensive Customer Marketing strategy.
  • Meet with senior leaders, cross-functional teams, and customers to understand the current landscape.
  • Segment customers and develop programs throughout their journey.
  • Gather and analyze customer intelligence for GTM and Product communication.
  • Create case studies and testimonials to support advocacy.
  • Monitor key customer engagement metrics and provide actionable insights.
  • Coordinate with Product, Product Marketing, and CS teams for product launches.
  • Ensure alignment on customer strategies across all teams.
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