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Data Analyst

Posted 5 days agoViewed

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💎 Seniority level: Junior, 2+ years

📍 Location: USA, Ukraine

🔍 Industry: Web development and eCommerce

🏢 Company: Peachy👥 11-50💰 $25,110,066 over 2 years agoCosmeticsCosmetic SurgeryWellnessBeauty

🗣️ Languages: English

⏳ Experience: 2+ years

🪄 Skills: SQLData AnalysisGoogle AnalyticsReportingData visualization

Requirements:
  • 2+ years of professional experience as a Data Analyst or in a similar role.
  • Expertise in Google Analytics 4 (GA4) with hands-on experience implementing and optimizing tracking strategies.
  • Proven experience with Google Tag Manager (GTM), including creating and troubleshooting custom tags and triggers.
  • Experience building dashboards and reports in Looker or similar BI tools.
  • Proficiency in SQL for data analysis and reporting.
  • Strong understanding of eCommerce purchasing funnels and the importance of event tracking.
  • Hands-on experience with Meta Pixels, TikTok Pixels, and other marketing tracking tools.
  • Ability to collaborate effectively with engineers to implement and troubleshoot tracking pixels and events.
  • English proficiency—Upper intermediate or higher.
  • Detail-oriented with a focus on data accuracy and consistency.
Responsibilities:
  • Analyze user behavior and purchasing funnels in eCommerce platforms to identify trends, bottlenecks, and opportunities for optimization.
  • Build and maintain insightful reports and dashboards in Looker to visualize performance metrics.
  • Work with GA4, GTM, Meta Pixels, TikTok Pixels, and other tracking tools to ensure accurate event tracking and data collection.
  • Provide data-driven recommendations for improving campaign performance and optimizing the customer journey.
  • Collaborate with engineers to set up and validate tracking pixels and custom events on web properties.
  • Write SQL queries to extract, analyze, and manipulate data as needed for reporting and analysis.
  • Ensure the accuracy and consistency of data across all analytics platforms and marketing channels.
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