Digital Marketing Manager

Posted 8 days agoViewed

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💎 Seniority level: Manager, Minimum of 5 years

📍 Location: United States

🔍 Industry: Construction technology

🏢 Company: ToolBelt👥 1-10💰 $3,200,000 about 1 year agoComputer Software Engineering Software

🗣️ Languages: English

⏳ Experience: Minimum of 5 years

🪄 Skills: Google AnalyticsTableauSEODigital MarketingBudget managementA/B testing

Requirements:

Bachelor’s degree in Marketing, Business, Communications, or a related field.
Minimum of 5 years of experience in digital marketing with a proven track record.
Strong understanding of current digital marketing strategies and best practices.
Proficiency in marketing automation and analytics tools such as Google and Marketo.
Excellent written and verbal communication skills.
Strong project management skills with the ability to manage multiple projects.
Analytical mindset for data interpretation and data-driven decision making.
Creative thinking and problem-solving skills.
Experience with A/B and multivariate experiments.
Experience in a remote work environment.

Responsibilities:

Design and implement digital marketing strategies to enhance brand awareness and user acquisition.
Plan and execute campaigns using SEO/SEM, paid social, display advertising, and email.
Develop and optimize SEO strategies and manage paid search campaigns.
Create and manage email marketing campaigns including newsletters and automated workflows.
Support co-marketing efforts with channel partners.
Analyze campaign performance using analytics tools and provide recommendations.
Manage digital marketing budget for efficient resource allocation.
Collaborate with internal teams to align marketing and sales efforts.

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Digital Marketing Manager

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