Higharc

Higharc is a forward-thinking company that focuses on innovative solutions and strategic partnerships to enhance customer experiences and streamline product development.

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📍 United States

🧭 Full-Time

🔍 Construction and homebuilding

  • Minimum 5+ years of experience in marketing within B2B SaaS; construction or homebuilding experience is a plus.
  • Portfolio showcasing content marketing with a focus on multi-channel campaigns and website optimization.
  • Proven ability to manage creative processes from ideation to execution.
  • Excellent writing, editing, and storytelling skills with a focus on quality content.
  • Experience with Hubspot and various social media platforms.
  • Good design sense and ability to communicate creative vision.
  • Knowledge of SEO best practices and tools like SEMrush and Jasper.
  • Expertise in content repurposing and multichannel campaign development.

  • Produce and distribute diverse content assets to communicate brand value.
  • Execute content campaigns, repurposing existing assets to enhance reach.
  • Drive end-to-end content production, including the creation of playbooks.
  • Develop and grow email marketing programs, including nurture campaigns.
  • Manage social media presence and performance metrics, optimizing content accordingly.
  • Support website content execution to enhance user engagement and SEO.
  • Analyze content performance and stay updated on marketing trends.

Adobe Creative SuiteAdobe IllustratorAdobe PhotoshopAutodesk AutocadData AnalysisFigmaGraphic DesignGoogle AnalyticsContent creationData analysisGoCommunication SkillsAnalytical SkillsMultitasking

Posted 2024-10-29
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📍 United States

🧭 Full-Time

🔍 Homebuilding industry

  • Minimum 10+ years of experience in a partner marketing, direct sales, business development within the homebuilding industry or related fields or sectors.
  • Proven track record of developing and executing successful sales and partner engagements and content strategies.
  • Strong network of industry contacts and ability to build and maintain strategic relationships.
  • Excellent communication and collaboration skills, both written and verbal.
  • High attention to detail with the ability to manage multiple projects simultaneously.
  • Strong analytical skills with the ability to measure and report on the effectiveness of engagement initiatives.
  • Experience with marketing automation tools and CRM systems.
  • Ability to work in a fast-paced and collaborative environment.
  • Deep knowledge of home design, sales and marketing, or building sciences is ideal.

  • Develop and execute comprehensive strategies to activate brand awareness and build strong relationships within the homebuilding industry.
  • Identify and engage with key industry experts, influencers, and third-party companies to build strategic partnerships and unlock new revenue opportunities.
  • Drive and host field events (e.g. dinners, community meet ups, tours, Higharc-hosted executive summit) with customers, vendors, and prospects to create new opportunities for engagement and promote our products and services.
  • Collaborate with the marketing and product teams to develop and produce a wide range of partner marketing assets, including case studies, whitepapers, and content.
  • Act as the primary point of contact for select industry influencers and partners, ensuring seamless communication and collaboration.
  • Monitor and analyze the performance of engagement initiatives, providing regular reports and insights to the leadership team.
  • Track and report on key metrics, such as net new meetings, opportunities, partner revenue, and partner funnel, and make data-driven recommendations for improvements.
  • Maintain and uphold the brand’s tone, voice, and visual identity across all activities.
  • Work with Demand Gen, Events, and external resources for event logistics & operations.
  • Work closely with Sales to generate and close partner-sourced deals.
  • Create and implement a scaled partner ecosystem.

Business DevelopmentStrategyBusiness developmentAnalytical SkillsCollaboration

Posted 2024-10-16
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📍 United States

🔍 Construction and building design

  • Have 4+ years of direct customer training experience for a highly technical enterprise software solution, modeling or BIM software highly preferred.
  • Have a high EQ and strong communication skills–interpersonal, written, and verbal.
  • Proven experience delivering both in-person and virtual training in a classroom-style setting.
  • Comfortable with traveling up to 50% of the time to customer locations across the U.S.
  • Excellent communication and presentation skills, capable of simplifying complex topics for diverse audiences.
  • Strong ability to customize training materials to suit the specific needs of different customers.
  • Adaptable and resourceful, with a passion for helping others learn and succeed.
  • Highly organized, with an eye for detail and a proactive approach to problem-solving.

  • Deliver engaging in-person training at customer facilities that fosters engagement and provides practical, hands-on experience, traveling up to 50% of the time to US based locations.
  • Lead virtual training sessions for remote customers, adapting content for effective and engaging digital delivery.
  • Collaborate with our Training Content Lead to curate and customize training materials to meet the unique needs of individual customers, ensuring they get the most value from the Higharc platform.
  • Collaborate with Product, Customer Success, and Implementation teams to stay updated on platform features and ensure training reflects the latest product developments and training meets the customers’ needs.
  • Monitor customer progress during training, make any necessary adjustments in real-time, and provide follow-up guidance to reinforce learning.
  • Gather customer feedback on training sessions, measure effectiveness, and work to continuously improve training strategies.

Leadership3D Modeling - RhinoAutodesk AutocadCross-functional Team LeadershipCommunication SkillsCollaborationProblem SolvingOrganizational skills

Posted 2024-10-16
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