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EMEA Marketing Manager

Posted 2024-08-19

View full description

💎 Seniority level: Experience in B2B marketing for enterprise IT products, SaaS experience

📍 Location: EMEA region

🔍 Industry: Open source technology

🏢 Company: Canonical👥 1001-5000💰 $12.8m Crowdfunding on 2013-08-22Internet of ThingsOpen SourceCloud ComputingLinuxSoftware

🗣️ Languages: English

⏳ Experience: Experience in B2B marketing for enterprise IT products, SaaS experience

🪄 Skills: Project ManagementData AnalysisData analysisCommunication SkillsAnalytical SkillsCollaboration

Requirements:
  • Experience in B2B marketing, particularly with enterprise IT products and SaaS.
  • Familiarity with the EMEA market.
  • Excellent academic background, with a degree in Business, Marketing, or STEM.
  • Strong verbal and written communication skills in English.
  • Hands-on approach with skills in testing marketing assumptions.
  • Growth mindset and a positive attitude towards challenges.
  • Ability to prioritize tasks and meet deadlines effectively.
Responsibilities:
  • Develop and execute go-to-market strategy for various industries within the EMEA region.
  • Set KPIs for lead generation, demand generation, and brand awareness; monitor and optimize these metrics.
  • Build organic and paid campaigns from scratch, including messaging and visual assets.
  • Own the planning and execution of webinars and offline events, including strategies for pre- and post-event.
  • Work with the CRM Team to attract and engage audiences.
  • Manage the regional budget and adjust based on performance.
  • Collaborate with regional Sales teams to integrate their insights into marketing strategies.
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