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Senior Marketing Manager

Posted 4 days agoViewed

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💎 Seniority level: Senior, 5-7 years

📍 Location: United States, Eastern, Central, Mountain

💸 Salary: 120000.0 - 150000.0 USD per year

🔍 Industry: SaaS

🏢 Company: Caret👥 1-10💰 $1,291,130 Seed almost 4 years agoPropTechCommercial Real EstateSaaSAppsProperty Management

🗣️ Languages: English

⏳ Experience: 5-7 years

🪄 Skills: Data AnalysisSalesforceGoogle AnalyticsDigital MarketingBudget managementA/B testing

Requirements:
  • 5-7 years’ experience in a fast-paced SaaS environment, preferably in B2B.
  • Previous budget management experience.
  • Oversight of paid media channels including PPC and display.
  • Strong interpersonal and communication skills.
  • Experience with digital agencies or consultancies.
  • Experience with MarTech stack, including Salesforce, HubSpot, Google Ads, Google Analytics.
Responsibilities:
  • Drive and coordinate integration of digital strategy across all channels while optimizing spend.
  • Manage assigned paid media budget to optimize spend for efficiency and effectiveness.
  • Stay updated on emerging digital technologies and media opportunities.
  • Manage online and external agencies using performance metrics.
  • Measure growth and effectiveness of digital marketing tactics.
  • Collaborate with sales to improve inbound lead quality.
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