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Senior Marketing Manager

Posted 20 days agoViewed

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💎 Seniority level: Senior, 8+ years

📍 Location: United States

💸 Salary: 115000.0 - 155000.0 USD per year

🔍 Industry: Life Sciences Technology

🏢 Company: Ultima Genomics👥 251-500💰 $600,000,000 over 2 years agoBiotechnologyMedicalLife ScienceHealth Care

⏳ Experience: 8+ years

🪄 Skills: Content managementMarketingLead GenerationDigital MarketingCRMData analytics

Requirements:
  • Bachelor's degree is required.
  • 8+ years of experience in the Life Science/Biotech industry, preferably NGS or related genomic marketing.
  • Deep experience in omnichannel marketing and communication strategies.
  • Proficiency in marketing automation and CRM tools like Mailchimp, Marketo, and Salesforce.
  • Strong track record of conducting webinars and creating marketing materials.
  • Excellent organizational skills and attention to detail.
  • Ability to multitask and perform under pressure with deadlines.
  • Creative thinking and exceptional storytelling and communication skills.
  • Strong interpersonal skills and ability to influence cross-functional teams.
  • Willingness to travel domestically and internationally up to 20%.
Responsibilities:
  • Own and lead omnichannel marketing strategies, supporting planning and execution of marketing activities for products.
  • Develop impactful content for product positioning and marketing collateral.
  • Leverage marketing tools to segment customers and optimize engagement.
  • Develop and execute marketing campaigns, monitoring performance metrics.
  • Collaborate with R&D and commercial teams to align marketing efforts with objectives.
  • Provide reports on marketing performance and refine strategies using data-driven insights.
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