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Digital Marketing Specialist

Posted 9 days agoViewed

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💎 Seniority level: Middle, 4+ years

📍 Location: Colombia

🔍 Industry: Computer Software | Construction Tech

🏢 Company: Odisea Cultura | Cultsure

🗣️ Languages: English

⏳ Experience: 4+ years

🪄 Skills: HTMLCSSGoogle AnalyticsContent creationSEO

Requirements:
  • Bachelor’s degree in Marketing, Communications, or related field preferred.
  • 4+ years of experience in digital marketing or a similar role.
  • Fluent in English, with exceptional writing, editing, and proofreading abilities.
  • Proficiency with HubSpot (or similar CRM/marketing automation platforms) and website CMS.
  • Familiarity with basic web design principles and ability to coordinate with design teams.
  • Proven experience in organizing and executing virtual and in-person events.
  • Demonstrated ability to manage multi-channel social campaigns.
  • Strong data interpretation skills; experience with Google Analytics or similar platforms a plus.
  • Creative problem-solver with excellent organizational skills.
Responsibilities:
  • Develop and implement comprehensive digital marketing plans in alignment with company goals.
  • Track and analyze performance metrics to optimize campaigns.
  • Create and manage email campaigns using HubSpot or similar tools.
  • Maintain and update company websites for a seamless user experience.
  • Work with content teams to develop various marketing resources.
  • Organize and execute online and in-person events.
  • Oversee social media channels to increase brand awareness.
  • Coordinate closely with SDRs to develop targeted outreach campaigns.
  • Design and optimize landing pages for lead generation.
  • Collaborate on swag design and distribution.
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