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Product Marketing Manager - Remote

Posted about 4 hours agoViewed

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💎 Seniority level: Manager, 3-5 years

🔍 Industry: Automotive repair industry

🏢 Company: Steer👥 1-10ConsultingInformation TechnologySoftware

⏳ Experience: 3-5 years

Requirements:
  • Minimum of 3-5 years of experience in customer marketing at a B2B SaaS company.
  • Strong understanding and experience using Pendo (or similar).
  • Experience working with software product organizations and operating in a tech environment.
  • Experience with upsell and/or onboarding in a product marketing capacity.
  • Proven experience launching new products with a fully integrated go-to-market plan.
  • Strong understanding of B2B sales methodologies and customer support best practices.
  • Excellent written and verbal communication skills.
  • Ability to lead and communicate cross-functionally with other departments.
  • Strong ability to plan, organize, and execute multiple projects simultaneously.
Responsibilities:
  • Define positioning, go-to-market messaging, and launch plans for new product launches and feature updates.
  • Partner with product, sales, customer success, and channel teams to understand needs and develop market insights.
  • Drive cross-functional alignment throughout the go-to-market process to ensure customer experience.
  • Craft compelling product messaging and positioning that resonates with target audiences.
  • Develop and maintain comprehensive internal and external self-service resources.
  • Create sales enablement materials, training resources, and manage product launch campaigns.
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