Director of Demand Generation

Posted about 2 months agoViewed

💎 Seniority level: Director, 8+ years

📍 Location: USA

💸 Salary: 170000.0 - 200000.0 USD per year

🔍 Industry: SaaS Operations

⏳ Experience: 8+ years

🪄 Skills: SEOLead GenerationDigital MarketingCRMSaaS

8+ years of experience in a B2B demand generation role.
Big picture thinking with meticulous attention to detail.
Deep operational experience in multiple areas of demand generation like email marketing and online advertising.
Management experience within demand generation or related marketing areas.
Proven track record of measuring and improving effectiveness at each level of the demand generation funnel.

Own key business metrics including leads, lead quality, MQLs, SQLs, Opportunity Creation, and Pipeline Generated.
Lead the demand gen team in development, execution, and optimization of lead generation campaigns.
Develop quarterly demand generation plans and present outcomes to senior management.
Demonstrate understanding of SaaS business metrics to maximize ROI on paid marketing spend.
Own all online marketing efforts including SEO, paid search, and other channels.

Posted 3 days ago

📍 United States, Europe

🧭 Full-Time

🔍 Customer Experience (CX) and AI

🏢 Company: Quiq Inc

At least 7+ years in demand generation or related field.
3+ years in a leadership role.
Experience resonating with technical and CX buyers.
Strong understanding of demand generation best practices and marketing automation tools.
Proven ability to build and lead successful teams focused on development and growth.
Exceptional written and verbal communication skills for stakeholder engagement.
Experience driving cohesive demand generation strategies across multiple teams.
Ability to use data and analytics for campaign optimization.
Genuine enthusiasm for innovative demand generation campaigns and business growth.

Develop and execute a winning strategy targeting CX and technical counterparts at B2C enterprise brands.
Lead and mentor a high-performing team in demand generation strategies.
Develop a comprehensive plan supporting business goals and optimizing conversion rates.
Collaborate cross-functionally to ensure a seamless lead-to-customer journey.
Establish and monitor KPIs to measure success of campaigns.
Drive integrated campaigns across multiple channels including ABM, PPC, SEO, and social media.
Create compelling campaigns informed by target audience needs.
Stay informed about industry trends and technologies to keep strategies innovative.
Collaborate with Sales to ensure effective conversion of leads.
Present demand generation results and strategies to senior leadership.

LeadershipData AnalysisCross-functional collaborationLead GenerationDigital Marketing

Posted 3 days ago

Posted about 1 month ago

📍 United States

💸 140000.0 - 180000.0 USD per year

🔍 AI solutions for banks and credit unions

🏢 Company: Interface AI

Bachelor’s degree in Marketing, Business, or related field.
5+ years of experience in demand generation, preferably in a high-growth B2B SaaS environment.
Proficiency in marketing automation tools (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce).
Strong analytical skills with the ability to analyze data and provide actionable insights.
Excellent project management skills and attention to detail.
Ability to work independently and as part of a team in a fast-paced, dynamic environment.

Develop and execute comprehensive demand generation campaigns across multiple channels (email, social media, PPC, SEO, content syndication, etc.).
Work closely with sales to ensure lead quality and alignment on campaign strategies and goals.
Optimize lead nurturing processes through marketing automation and CRM integration.
Analyze and report on campaign performance, providing insights and recommendations for continuous improvement.
Collaborate with content, product, and field marketing teams to create compelling campaigns and assets.
Manage budget allocation and track ROI for demand generation activities.

Data AnalysisLead GenerationDigital MarketingCRM

Posted about 1 month ago

🔧 Requirements