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Integrated Marketing Manager

Posted 2024-11-15

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💎 Seniority level: Manager, 2+ years

📍 Location: USA

💸 Salary: 64855 - 98100 USD per year

🔍 Industry: Internet of Things (IoT)

🗣️ Languages: English

⏳ Experience: 2+ years

🪄 Skills: SalesforceAnalytical SkillsCollaboration

Requirements:
  • 2+ years of demand generation, growth marketing, or other relevant experience.
  • Analytical skills with experience using data to drive business impact.
  • Highly collaborative with a strong track record of planning, building, and managing large-scale campaigns.
  • Excellent stakeholder management skills with an ability to succinctly communicate cross-functionally.
  • Strong writing skills and experience creating content for emails, blogs, webinars, or web pages.
  • BS/BA degree or equivalent experience required.
Responsibilities:
  • Executing campaigns across the full funnel, in coordination with Growth, Product Marketing, Customer Marketing, and Sales teams.
  • Forecast and measure the impact of demand creation activities on sales pipeline and revenue; continuously evaluate the performance and ROI of campaigns.
  • Develop audience segmentation best practices, integrating them into campaign playbooks.
  • Build and execute campaign activations across channels like webinars, email, content marketing, direct mail, and more.
  • Champion Samsara’s cultural principles as the team scales globally.
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