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Marketing Operations Specialist

Posted 2024-10-20

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💎 Seniority level: Proven experience

📍 Location: Philippines

💸 Salary: 15 - 20 USD per hour

🔍 Industry: Marketing

🏢 Company: More Staffing LLC

🗣️ Languages: English

⏳ Experience: Proven experience

🪄 Skills: Project ManagementSalesforceStrategyContent creationCommunication SkillsAnalytical SkillsCollaboration

Requirements:
  • Proven experience in marketing operations focused on Pardot.
  • Demonstrated expertise in demand generation and campaign management within Pardot.
  • Strong analytical skills for interpreting data and deriving actionable insights.
  • Excellent project management skills for multitasking and meeting deadlines.
  • Experience in cross-functional team collaboration.
  • Exceptional written and verbal communication skills.
  • Preferred: Certification in Pardot or other marketing automation platforms.
  • Familiarity with CRM systems, preferably Salesforce.
Responsibilities:
  • Conduct a thorough audit of current Pardot capabilities to identify areas for improvement.
  • Optimize and configure Pardot to align with marketing objectives and integrate with other platforms.
  • Serve as a primary resource for ongoing Pardot support, troubleshooting campaign issues.
  • Collaborate on demand generation strategies leveraging Pardot.
  • Manage end-to-end processes of demand generation campaigns.
  • Outline strategy for marketing initiatives with a focus on Pardot.
  • Execute marketing strategy in line with organizational goals.
  • Guide content creation to match campaign goals.
  • Establish tracking systems for campaign performance.
  • Provide regular reports and make recommendations for optimization.
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